Media Assessment 1:Learner Response
1) Type up your feedback in full (you don't need to write the mark and grade if you want to keep this confidential).
WWW: Sadra , you have demonstrated some level of analysis of the unseen Beyoncé heat advertisement. you can also can identify a camera shot.
EBI: still some basic mistakes to focus on around denotation and connotation. you also need to think how/why mis-en scene is used (clamps).
LR: see blog.
2) Read the mark scheme for this assessment carefully. Write down the mark you achieved for each question:
Q1: 0
Q2 0:
Q3: 4
Q4: 2
Q5: 3
Q6: 3
3) Identify one of your stronger questions. Why did you do better on this question? Use the mark scheme to help you with this.
i did well in question 5 because i did the connotation of the the background setting and and i talked about the camera shots.
4) Identify one of your weaker questions. Why did you score lower on this particular question? Use the mark scheme to help you with this.
5) Finally, write a new, detailed paragraph for Question 3 - the unseen text 12 mark question. Use the mark scheme to identify anticipated content you can add to your response and make sure you refer to the text and write in detail.
3) Identify one of your stronger questions. Why did you do better on this question? Use the mark scheme to help you with this.
i did well in question 5 because i did the connotation of the the background setting and and i talked about the camera shots.
4) Identify one of your weaker questions. Why did you score lower on this particular question? Use the mark scheme to help you with this.
i did not do so well i scored 4 out of 12 because i didn't think about the camera angles. and i didn't give detail connotation.
5) Finally, write a new, detailed paragraph for Question 3 - the unseen text 12 mark question. Use the mark scheme to identify anticipated content you can add to your response and make sure you refer to the text and write in detail.
In this Heat perfume advert the colour scheme is red. which represents the luxury, wealth and romance. this links to the perfume to connote that the perfume might be best for people who have lots of money. the colour scheme red matches her outfit and perfume bottle design and brand identity.
Beyoncé is shown at a low angle which means that she is well known and is powerful. because she is a celebrity people would want to buy the perfume.
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